BERWICK CITY SOCCER CLUB
DIGITAL VISUAL IDENTITY
Berwick City is one of the largest football clubs in the south-eastern suburbs of Melbourne. Founded in 1974, the club has taken immense pride in fostering a deep love for the beautiful game for more than 50 years.
Berwick City SC values itself as a community club and will always be
a community club.
Logo
Primary
Photography
Players
Logo
Secondary
Color Palette
Primary - Red, White & Black
Secondary - Dark Red & Gold
Focusing on growing the club’s following, strengthening community connections, and showcasing the club’s identity and personalities.
Photography
Squad
Digital
Social Media
Digital
Social Media
Event Promotion
A design system that is adaptable, cohesive and cuts through the noise, while reflecting the clubs competition level. Allowing for a broad spectrum of content standards across channels i.e. Instagram, Facebook etc.
